TAMPA, Fla.- Think boating isn’t affordable? Think again. While consumers continue to watch their budgets and prioritize discretionary income, thousands of boaters and potential boat buyers will be looking for deals and financing options to purchase a boat at the 2010 Tampa Boat Show. As a result, the show intends on attracting these buyers with the Affordability Pavilion – a special area of the show featuring a variety of entry-level boats, all which can be financed for $250 or less per month. Visitors can also find exclusive show specials, rebates and extras such as free upgrades and services on hundreds of boats and new products throughout the show.

While recreational boating in the U.S. is perceived to be an activity for the affluent, the vast majority of boaters are middleclass participants. According to the National Marine Manufacturers Association’s 2009 Recreational Boating Statistical Abstract, approximately 75 percent of boat owners have a household income under $100,000, and an estimated 95 percent of boats on the water today are trailerable boats that are 26 feet or less.

“As many boaters can attest, a boat is more than a financial investment – it’s an invaluable way to connect with loved ones, and one that can be achieved on most budgets,” said Larry Berryman, show manager. “The Affordability Pavilion illustrates that buying a boat is within reach. And with deals throughout the show floor, there’s never been a better time or place to purchase that boat you’ve been eyeing or stock up on the latest accessories.”

Other show attractions at the 2010 Tampa Boat Show include the new Discover Boating Dock featuring on-the-water demonstrations, free boat rides and educational sessions; the Tampa Fire Rescue Boat on display with demos; Foster’s Party Barge with live music; the first annual Wing-a-Thon; Tampa Bay Lighting on Tour with appearances by goalie Mike Smith; SpongeBob SquarePants; and more.

For more information, visit TampaBoatShow.com.

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